Telugu film music is slowly losing its sheen. The play time life of any music album is not extending more than the movie release or its run. Thaman is one of the prime reasons for this situation in the recent times. Routine tunes combined with excessive instrumentation and zero emphasis on meaningful lyrics are said to be the main reasons. But film makers are left with very fewer options.

However, this situation could change with the promotion of Anoop Rubens. The youngster has several good and fresh albums under his belt for young heroes. For the first time, he is attempting a mass album for NTR’s Rabhasa. If he pulls it off well, then it will be tough days ahead for Thaman. The recording of the movie songs is currently underway in Chennai.