Taran Adarsh is a famous film criticand film trade analyst. Born to film director and producer, B.K. Adarsh, Taran is also a former producer and screenwriter.He started his journalism career at very early age as the editor of Trade Guide, a weekly box-office magazine. In 1994, Adarsh produced and wrote a Bollywood film-based serial Hello Bollywood while he continued his work on Trade Guide alongside.

He is currently an active film critic, journalist and trade analyst on Bollywood Hungama, a leading Bollywood entertainment website. He gives some good updates regarding overseas figures on social networking site, Twitter. Since Dookudu, he had became a standard source for Overseas collections for Telugu movies since then. Last two years had seen many Telugu films being remade in Hindi since then Taran is reportedly attracted towards Telugu film trade and commerce.

When Telugu film enthusiasts are expecting a transparency in Telugu movie trade, advent of genuine trade analyst like Taran Adarsh is laudable.