Maruthi and Santosh Shobhan‘s Manchi Rojulochaie is releasing tomorrow as Diwali Special. The movie is releasing alongside Rajinikanth’s Peddhanna and Vishal – Arya’s Enemy. So, the makers have come up with an idea of paid premieres a day before to create some buzz for the film.
The movie is getting screened tonight in some main centers across both the Telugu states. The Paid Premieres concept sends a message that the makers are confident about the movie and also, the common audience will consider it a privilege to watch the movie early and show interest.
Moreover, the movie comes from the stable of Maruthi who is known for entertainers. All the factors helping Manchi Rojulochaie has got some good responses for the premieres. There is also a premiere for the media tonight. If the talk coming out from these premieres is positive, it will help the movie openings tomorrow.
Mehreen is the female lead in this movie which is being backed by UV Creations. Santosh Shobhan who bagged a hit with his OTT release, Ek Mini Katha has pinned high hopes on this project.