A few months ago, Telugu movies usually preferred Prime video as their digital streaming partner. But after RRR’s phenomenal success, things have changed.
RRR got amazing reach on Netflix, and unprecedented appreciation came for the film from every part of the world. Now Ante Sundatraniki, which was released on Netflix recently, is gaining acclaim from its target audience. Virataparvam also got decent visibility on Netflix. SonyLiv was the official streaming partner for Anil Ravipudi’s F3. But it seems the makers have struck a deal with Netflix, and the film will also be released on it.
All these films can be enjoyed with the whole family. Netflix is becoming the number 1 choice for Telugu films, slowly and steadily stealing the thunder from Prime Video, Aha, and Zee5.
Finally, Tollywood filmmakers seem to have realized that Netflix s the ideal OTT platform to give their films a wider reach if their content is solid.