Shyam Singha Roy 24th DecemberNatural Star Nani’s Shyam Singha Roy is releasing on December 24th as Christmas Special. The makers are aggressively promoting the film to take it to the audience. The team already completed a grand outdoor event in Warangal where they launched the trailer.

The other day, the team flew to Chennai and launched their Tamil trailer there. The Pre-release event will be happening tomorrow at Shilpa Kala Vedhika, Hyderabad. The leads of the film are also attending a Marathon being conducted in Hyderabad on the 19th.

Two Mega events will happen in Vishakapatnam and Kerala as well. The makers have blocked the dates of Krithi Shetty and Sai Pallavi to make complete use of their popularity. They are already shooting for the video interviews to Channels. The last few days have been dominated by RRR and Pushpa.

The plan is to make noise to ensure SSR mania everywhere until the release day. The movie is easily going to be the best-promoted film in recent times. This is Nani’s first theatrical release after two back-to-back OTT releases. Also, he is very confident about the film and so is leaving no stone untouched to promote it.