There was a lot at stake with the first look poster of Prabhas’s Project K. However, the main man, Nag Ashwin disappointed with this one as he rolled out a poorly made poster of Prabhas that was outrightly rejected by all sections.
This vastly increased the onus on the glimpse video that was unveiled less than 24 hours after the much trolled first look poster.
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And this time, Nag Ashwin delivered the goods. He came up with impressive work for the glimpse video that had packed the right intensity and depth that is expected from the man behind Mahanati.
All the negativity from the poor first look was quickly vindicated with the glimpse video.
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The glimpse was well received by all sections of the audience and it set the right seriousness tempo for the film. Nag Ashwin stood up to the trust that was placed on him by the Telugu folk.
Adding to that, the Hindi belt is also in awe of the glimpse which is a must for a big budget film like Project K that needs great support from other languages at the box office.
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In a span of 24 hours, Nag Ashwin went from getting trolled for the first look to gaining a terrific response for the glimpse. He has ticked the right boxes at the right time. The onus is now on Nag Ashwin to make sure the positive momentum from the glimpse of carried forward through coming promotional material. There’s no room for poster-like mistakes from here. We hope Nagi and the team learned from it.
