The honeymoon of Ram and Venky starer Masala seem to be over now. The collections of the movie dwindled between below average to average in its first weekend of its release and totally took a dip on the first Monday. Dismal figures are being reported from all the centers of the state. The movie has got decent talk and reviews but they seem to have not converted in to collections.
The makers of Masala seem to have expected this situation. Both Ram and Venkatesh did the movie with out remunerations as their own people (Sravanthi Ravi Kishore and Suresh Babu) are producers. The movie is also a weak product with very very less production values. This will help in lessening of the losses.