Will this be a masterstroke or prove to be a disaster strategy we will know in a weeks’ time, but right now an intelligent looking decision has been taken. Tholi Prema will release on time in the US.
Yes, unlike in the Telugu states and India, where the release of Tholi Prema is delayed to February 10, the US screenings will go ahead as planned. The Varun Tej and Rasshi Khanna starrer will arrive in cinemas on February 9 with premieres happening as scheduled on February 8th.
It is a bold move because if the talk is not favorable, Tholi Prema will struggle with the opening in India. In the past, Happy Days had a similar strategy, and it proved to be a great decision. Will we see a repeat with Tholi Prema?
