For big-budget ‘real’ pan-India films like RRR to recover the humongous investments, the Hindi circuit theatrical revenues are of great importance. The makers had even sold the Hindi theatrical rights for earth-staggering prices.
But since the onset of Covid second wave, the Hindi theatrical market has been witnessing a huge slump. The disastrous performance of films like Bell Bottom, Thalaivi, and others proved the same.
But that isn’t the case anymore. Or at least that is what Sooryavanshi’s bright start at the box office implies. Bollywood trade analysts are now expecting the Akshay Kumar starrer, which hit the big screens today, 5th November to collect in upwards of Rs 30 crores nett on the opening day.
This might be an indication that the Hindi market is back on track. The makers of RRR and the distribution chain associated with the film couldn’t have asked for anything more. If the Hindi, and in particular, the Mumbai market is back on the wagon, it could greatly boost RRR’s theatrical prospects.
Sooryavanshi‘s bright start at the box office will not just excite RRR unit, but also the makers of Pushpa: The Rise, and Radhe Shyam, which are two of Tollywood’s upcoming pan-India outings.