All the star heroes and superstars aren’t good businessmen when it comes to marketing their films. Bollywood Badshah Shahrukh Khan isn’t one of them. He proved his adeptness at dealing with different businesses apart from films. Presently he is gearing up for the release of his most hyped film ‘Dilwale’ and it is said that the film’s satellite rights are sold for a whoping Rs.60 crores.
This big deal explains his skill at marketing his products, whether it’s his films and film related works through his Red Chillies Entertainment banner or his IPL Kolkata cricket team. He already sold the music rights of ‘Dilwale’ for Rs.19 crore. It’s not just this one film.
The superstar had entered into a deal of Rs.220 crore with Multi Screen Media for his next movies even. That’s why the superstar also wants to give his best to the audiences and hence pouring in money to give a grand feast. He wants quality and he even is getting good price for his films which are breaking records even before the release of the film. ‘Dilwale’ is coming to theaters on this 18th December.