“Why should all the chapatis be round?” These are Chiranjeevi’s younger daughter’s words who took up an advertising campaign for a popular wheat flour brand. Sreeja and her hubby Kalyaan Dhev shared an adorable video challenging people to make chapatis of whatever shape they like.
It was a simple and interesting video of the couple in which Kalyan was seen making chapatis that turned out into different shapes similar to maps of different countries like Australia, Africa, India etc.
“Years of conditioning has made us feel like chapatis can only look a certain way. Kalyana and I are here are to tell you otherwise.” She asked social media users to share their chapatis’ photos with her and the couple would repost their favourite ones.
It’s obvious that the couple has tied up with the popular flour brand as a publicity campaign. The idea seems to be good and this kind of advertising using celebs on social media is a good call for the quarantine chefs, indeed!