The makers of Rajinikanth’s ‘Kabali’ are exploiting every arena possible to promote the superstar’s film the best way. The latest idea is to fly superstar’s fans from Bengaluru to Chennai to watch the first show with local fans of Chennai.
While Cadbury is promoting the movie preparing a special panel ‘Superstar ka 5 star’ on the sides of the buses coming to Tamil Nadu regularly, Amazon is selling a big list of merchandise like key chains, portraits, wax statues etc in the name of the superstar.
They are also planning to attract youth, especially the college-going guys. Buses fixed with LEDs and playing Kabali songs, teasers and other promos will be played for an all-India promo show. So, the makers of the movie had caught the pulse around the film and trying to give it the best promotion possible.