Appearing in commercials might be lucrative for actors who endorse brands as a part of their commercial outings. Sometimes, these commercials may even land them in trouble. That’s what happened in the case of Radhika Apte who was seen endorsing a brand named Clinique for preventing the growth of new gry hair and delaying it.
The claims made in the advertisement by Radhika Apte were said to be misleading. The advertisement standards didn’t meet the guidelines laid by the Advertising Standards Council of India (ASCI) claims ASCI. So, Radhika Apte is in trouble for allegedly claiming a darkening the grey hair agent as an ingredient that can stop new grey hairs. Nowadays, hair care products, especially, products regarding greying hair have a huge market.
So, anything misleading wouldn’t escape the ASCI if it doesn’t comply with the standards set. The celebrities who endorse such products without actually using them sometimes lead themselves into troubles. Let’s wait and see Radhika Apte’s response to ASCI’s claim on her misleading advertisement.
